Kylie Bisutti, shown here at the 2009 Victoria’s Secret fashion show, is now part-owner of God Inspired Fashion.
Ex-lingerie model Kylie Bisutti hasn’t completely left the fashion world behind.
The 23-year-old, who released a tell-all memoir in May, is now part-owner of God Inspired Fashion, a line of everything from skinny jeans to backpacks with Bible verses on them.
“God Inspired Fashion is all about spreading God’s word everywhere and making it easier for Christians to share their faith and God’s love. And that’s really what the world needs right now,” Bisutti said in a statement on God Inspired Fashion’s website.
The outfits and accessories also help get God’s word back into schools, according to the company. CEO Angie Frost pointed out that, unless uniforms are required, public schools cannot restrict students “from expressing their faith through their clothing.”
The brand ‘is all about spreading God’s word everywhere and making it easier for Christians to share their faith and God’s love,’ Bisutti said.
Bright-colored jeans for girls include verses like “For wisdom will enter your heart, and knowledge will be pleasant to your soul” (Proverbs 2:10) and “But as for me, I will always have hope; I will praise You more and more” (Psalm 71:14). Quotes on button-down shirts for boys include “Do not be afraid of anyone, for judgment belongs to God,” (Deuteronomy 1:17) and “He only is my rock and my salvation; He is my defense, I shall not be moved” (Psalm 62:6).
Bisutti said being a Victoria’s Secret model made her feel like “a piece of meat,” and she talks about the “harsh realities of the modeling industry” in her memoir, “I’m No Angel: From Victoria’s Secret Model to Role Model.” In the book, she reveals some of the crazy crash diets and extreme measures others, not just those working for the lingerie company, underwent to stay thin.
“I believe that the modeling industry as a whole really exploits young girls,” Bisutti told Savannah Guthrie on NBC’s “Today” show in May. “I’m just thankful that God changed my heart earlier on rather than being five or 10 years down the road runway modeling or lingerie modeling.”
John Parra/WireImage for Victoria’s Secret
Kylie Bisutti, shown here in Sept. 2010, now lives in Montana with her husband and
However, Victoria’s Secret slammed the former model, declaring that Bisutti was never officially an Angel.
“Ms. Bisutti has made numerous fabrications and misstatements of fact regarding her brief association with Victoria’s Secret,” the company said in a statement to the Daily News back in April. “In 2009, Ms. Bisutti won an online amateur modeling competition and hasn’t worked for us since that year.”
Bisutti beat out 10,000 other hopefuls to win a Victoria’s Secret modeling competition when she was 19. She then left the lingerie modeling industry to “become a Proverbs 31 wife and mother,” saying that it didn’t comply with her Christian beliefs.
The California native now resides in Montana with her husband.